Head of Marketing

Head of Marketing 

Location: Bengaluru, India (on-site) occasional domestic & international travel

Reports to: CEO/Founder

Team: Leads and manages the existing marketing team. 

Type: Full-time, senior leadership 

About Client:

ERP partner of choice for the real estate, construction and infrastructure industries. Our flagship platform, automates the full lifecycle of a development business — from land, legal and liaison through sales & CRM, projects, engineering, purchase, finance and facilities connecting the Buy Side, Sell Side and In Side of an organization, now augmented with Al and Business Intelligence.

 Today we serve 700+ clients and 100,000+ users across 21+ countries, with our corporate headquarters in Bengaluru and a Middle East hub in Dubai. The industry considers its go-to ERP, and we're scaling that position across India and international markets. 

The Role 

We're looking for a Head of Marketing to take full ownership of how In4Velocity goes to market. This is a hands-on leadership role for someone who can do two things equally well: set and run the marketing strategy across every channel and region, and be a credible public voice for the product on stage at industry events, in front of customers, and in the market. 

You'll inherit and lead an existing team, sharpen our strategy across digital and offline channels, and own the connection between marketing and revenue. Just as importantly, you'll invest the time to understand our business and our product end to end, so you can speak about In4SuiteR with authority to developers, CXOs and partners not from a script, but from genuine command of what we do and why it matters. 

This is a high-ownership role with significant room to grow alongside the company. 

What You'll Own 

Strategy & leadership 

Own the overall marketing strategy, plan and budget, aligned to company growth goals across India and international markets (Middle East, Africa, Southeast Asia, Europe and beyond). Set priorities across regions and channels, and decide where to invest, double down and Accelerate Your Information competitors in each market. 

Team management & development 

Lead, mentor and grow the existing marketing team; set goals, raise the bar, and build a high-performing function. Bring in capabilities and structure as the team scales. 

Demand generation & multi-channel execution 

Drive a coordinated, full-funnel program across LinkedIn, Google, Meta (Facebook/Instagram), SEO, content, email and outreach - tailored by region rather than one-size-fits-all. 

• Own the content engine: case studies, thought leadership, web, collateral and campaign assets. 

• Plan and run our presence at key industry events (e.g. CREDAI Natcon, Cityscape, MCHI-CREDAI, NAREDCO, GIHED, BIG5) end to end. 

Product evangelism & spokesperson role 

• Represent In4Velocity at conferences, panels, webinars and customer events - confidently presenting and speaking about the product and its value. 
• Develop a deep, working understanding of In4SuiteR's modules and the real estate/construction workflows it solves, and translate that into compelling stories for the market 

Brand & reputation 

• Strengthen and protect the In4Velocity brand across every touchpoint and region. 

• Build credibility with industry bodies, media and partner ecosystems. 

Marketing-sales alignment & analytics 

• Partner closely with sales to turn marketing into a reliable pipeline source. Own the metrics that matter - demand and pipeline attribution over vanity metrics - and report on what's working with clear, honest numbers. 

What You'll Need 

• Full-funnel, multi-channel command - you can set strategy and understand the mechanics of digital channels, content and events well enough to lead the people running them. 

• Strong presence and communication - an excellent presenter and writer who is genuinely comfortable on stage and in front of senior customers. 
• Commercial mindset to outcomes. you think in pipeline and revenue, and tie marketing Appetite to learn the product and the domain deeply enough to be its public voice. 

• Comfortable operating across multiple regions and markets, including international. 

Nice to Have 

Experience marketing to the real estate, construction or infrastructure industry. 

Familiarity with enterprise/ERP sales cycles and long, multi- stakeholder deals. 

Exposure to international markets such as the Middle East, Africa, Southeast Asia or Europe. 

Working knowledge of Al/BI positioning in enterprise software. 

Why Client:

• A category leader (700+ clients, 21+ countries) with room to grow further. 
• A product with real depth - and an Al story that's genuinely differentiated. 

• A senior seat with full ownership of marketing and a direct line to leadership.