SEO & Content Creation Executive

Interactive Forum on Indian Economy is hiring for the role of SEO & Content Creation Executive!

About the Company:

Interactive Forum on Indian Economy is seeking a dedicated SEO & Content Creation Executive to enhance our digital presence and drive organic growth. We are committed to delivering valuable insights and information within the Indian economy sector.

Responsibilities:

• Conduct comprehensive keyword research and implement effective on-page and off-page SEO strategies to improve search engine rankings.
• Develop and create high-quality, SEO-optimized content for various digital platforms, including websites, blogs, landing pages, and social media channels.
• Continuously optimize existing website content to ensure maximum search engine visibility and performance.
• Monitor and analyze website performance metrics using tools such as Google Analytics, Google Search Console, SEMrush, Ahrefs, and Moz.
• Conduct regular website audits to identify areas for improvement and implement recommended changes.
• Create and manage content calendars, ensuring a consistent flow of engaging content for blogs and digital campaigns.
• Collaborate effectively with design and marketing teams to produce visually appealing and impactful digital content.
• Implement ethical link-building strategies to acquire high-quality backlinks and improve domain authority.
• Stay abreast of the latest SEO trends, Google algorithm updates, and best practices in content marketing.
• Generate and present monthly SEO and content performance reports to stakeholders.

Requirements:

• Bachelor's degree in Marketing, Communications, English, Journalism, or a closely related field.
• 1–3 years of proven experience in SEO, content writing, or digital marketing roles.
• Strong foundational knowledge and practical experience in on-page SEO, off-page SEO, technical SEO, and advanced keyword research techniques.
• Exceptional written and verbal communication skills in English.
• Proficiency in using SEO and analytics tools such as Google Analytics, Google Search Console, SEMrush, Ahrefs, or Moz.
• Familiarity with content management systems (CMS) like WordPress.
• Basic understanding of HTML/CSS is considered an advantage.
• Demonstrated creative thinking coupled with strong analytical and problem-solving abilities.
• Ability to effectively manage multiple projects simultaneously and consistently meet deadlines.