Personal Assistant / Celebrity Manager – Founder

Company: SG Media LLP
Location: Mumbai (Hybrid)
Experience: 2–5 years
Employment Type: Full-time
Working Days: Monday–Saturday

About the Company

SG Media LLP is a purpose-driven media and content company working across sustainability, conscious living and digital storytelling.

About the Role

We are looking for a highly organised, proactive and discreet Personal Assistant / Celebrity Manager to work closely with the Founder, who is a public-facing influencer and entrepreneur.

This is a high-trust role involving both professional and personal assistance. The ideal candidate should be polished, adaptable, extremely organised and comfortable working in a fast-paced environment where schedules and priorities can change at short notice.

Prior experience working with a celebrity, influencer, creator, public figure, entrepreneur or Founder will be strongly preferred.

Key Responsibilities

• Manage the Founder’s calendar, appointments, meetings and daily schedule
• Handle end-to-end travel planning, bookings, itineraries and logistics
• Coordinate brand meetings, events, appearances and professional engagements
• Manage emails, communication and professional correspondence
• Coordinate with brands, agencies, PR teams, event organisers and other stakeholders
• Handle personal appointments, bookings and day-to-day requirements
• Assist with household and personal coordination when required
• Track expenses and assist with basic accounts and reconciliations
• Accompany the Founder to events and meetings within Mumbai when required
• Act as a trusted point of contact for the Founder
• Handle sensitive and confidential information with complete discretion
• Manage urgent, last-minute and ad-hoc requirements efficiently
• Proactively anticipate requirements and ensure the Founder’s day-to-day activities run smoothly

Who We’re Looking For

• 2–5 years of experience as a Celebrity PA, Personal Assistant, Executive Assistant, Celebrity Manager, Talent Manager, Personal Manager or similar role
• Experience working with a celebrity, influencer, creator, public figure, entrepreneur or Founder is highly preferred
• Excellent organisational and multitasking skills
• Strong written and verbal communication
• Highly proactive with excellent attention to detail
• Strong problem-solving and decision-making abilities
• Comfortable handling both personal and professional responsibilities
• High level of confidentiality, discretion and professionalism
• Comfortable with flexible schedules and changing priorities
• Mumbai-based candidates preferred

What Makes You a Strong Fit?

You should be someone who:

• Doesn't need to be constantly followed up with
• Can anticipate what the Founder may need before being asked
• Can remain calm when plans change at the last minute
• Is comfortable coordinating with multiple people simultaneously
• Understands the pace and expectations of working with a public-facing personality
• Can maintain complete confidentiality regarding the Founder’s personal and professional life

Important

This is a high-trust and confidential position. Candidates should be comfortable handling sensitive personal and professional information with complete discretion.

Details about the Founder and the specific nature of the role will be discussed with shortlisted candidates during the selection process.