What is a stakeholder analysis and how do you do one?
Stakeholder analysis identifies the people who affect or are affected by a change, and works out how to engage them.
I start by listing everyone: users, managers, IT, finance, compliance, suppliers and sometimes customers. Then I assess each on two dimensions: their level of interest and their power or influence over the outcome. I map them on a grid.
That produces an engagement approach. High power and high interest are key players, managed closely and involved in decisions. High power but low interest need to be kept satisfied with clear, concise updates. Low power but high interest need to be kept informed, and they are often the best source of detail. Low on both need monitoring.
I also note their attitude, supportive, neutral or resistant, and whether that changes over time. The analysis is not a one off document. I revisit it as the project and the people change.